A Channel ID (CID) helps track users who make a purchase through a partner's sales channel.
You can use the
cid query parameter to send the name of your sales channel. We'll save a record of any purchases made from the deep link.
In the example below, users will land on the London destination page as part of a partner's "Testing" sales channel:
Partners can review a record of purchases made through their sales channels in the Orders report of the affiliate platform, specifically in the Orders tab under the column Affiliate channel.